ZāZEN Properties Enters Dubai South With New Residential Community
ZāZEN Properties is preparing to introduce a new residential development in Dubai South, reflecting an expansion of its portfolio into one of Dubai’s most actively evolving residential districts. As part of this move, the developer has appointed Vida Bricks as the exclusive sales partner for the project, bringing on board a brokerage aligned with ZāZEN’s positioning and approach to the market. The project reflects ZāZEN’s continued focus on thoughtful planning, privacy, and livability, while responding to the planning dynamics and urban fabric of Dubai South.
Dubai South has emerged as a key contributor to Dubai’s real estate momentum in 2025, underpinned by strong transaction activity and long-term infrastructure investment. Residential property transactions in the area exceeded AED 15 billion in the first five months of 2025 alone, reflecting accelerating demand as buyers increasingly prioritise well-connected, future-ready residential communities. The partnership reflects a strategic alignment between ZāZEN Properties and Vida Bricks, with the brokerage selected to lead the Dubai South launch based on shared approach, audience understanding, and execution style.
Commenting on the launch, Madhav Dhar, COO of ZāZEN Properties, said: “Dubai South is increasingly being shaped by real infrastructure delivery rather than future plans alone. Connectivity, employment hubs, and long-term planning are now translating into genuine residential demand. Our upcoming development has been designed for end users who value space, balance, and long-term livability. Vida Bricks understands our communities and buyer profile, which made them the right partner to lead this launch.”
Planned as a low-density residential community, the development will comprise 48 residences within a G+4 building, with lifestyle amenities consolidated at rooftop level. The development has been shaped primarily with end users in mind, rather than positioned purely as an investment-led proposition. The residence mix will include one-, two-, and three-bedroom homes, alongside two- and three-bedroom layouts with study rooms, offering flexibility for families and long-term residents.
The development has been thoughtfully designed to support family living, with well-proportioned homes, adaptable layouts, and shared spaces that encourage day-to-day comfort, privacy, and a sense of community.
Rooftop amenities will include social and recreational spaces, alongside a dedicated wellness zone featuring sauna and cold plunge facilities, a concept ZāZEN intends to extend across future developments. In line with its broader philosophy, the developer will continue applying its established sustainable building practices across the project, without positioning the development around certification-led claims.
Dubai South’s trajectory is closely linked to major infrastructure projects that are expected to drive residential demand well into 2026 and beyond, including the long-term expansion of Al Maktoum International Airport, planned to become one of the world’s largest aviation hubs.
Further strengthening the district’s outlook is the planned Dubai Metro Blue Line, which is expected to enhance connectivity between emerging residential areas and key commercial centres, reinforcing Dubai South’s role as a live-work destination. Across the wider market, Dubai’s real estate sector recorded over AED 917 billion in transactions during 2025, highlighting sustained investor confidence and a strong foundation for continued growth into 2026.
Construction is expected to commence in Q2 2026, with completion targeted for November 2027.
