IMTIAZ Announces Khabib Nurmagomedov As Brand Ambassador At The Launch Of Beach Walk 4 In Dubai Islands
Dubai-based prime luxury developer Imtiaz Developments marked a major milestone with the official announcement of global sports icon and former UFC champion Khabib Nurmagomedov as its brand ambassador. The announcement was made during the grand launch of Beach Walk 4 Residence, the latest addition to the Beach Walk series by Imtiaz — a collection of ultra-luxury developments on Dubai Islands valued at AED 2.5 billion Dhs.
During a special press conference attended by members of the media and key industry figures, Imtiaz Developments CEO Mr. Masih Imtiaz and Mr. Khabib Nurmagomedov formalised the brand ambassadorship with an official signing ceremony.
“Today is a special day for IMTIAZ,” said Masih Imtiaz, CEO of Imtiaz Developments, during his address to the press. “I’m incredibly proud to announce that Khabib Nurmagomedov is officially joining us as our brand ambassador. Khabib is more than just a world champion—he’s a symbol of discipline, humility, and integrity. These are the same values we hold close at IMTIAZ, as we build homes and communities that truly matter. Having someone of his stature believe in our vision means a great deal to us—and we’re honoured to welcome him to the IMTIAZ family.”
Following the signing ceremony, Mr. Masih and Mr. Khabib engaged with members of the press during a brief Q&A session.
In his official statement, Khabib stated: “I’m truly honoured to be part of the IMTIAZ family. From the very first conversation, I felt a strong connection—not just to the brand, but to the people behind it and the values they stand for. Discipline, vision, and commitment to excellence—these are things I’ve lived by in my own journey, and it’s what I see in IMTIAZ. I’m excited for this partnership and to be part of a journey that’s just getting started.”
The press conference was followed by a spectacular launch event that featured an unforgettable evening of elegance and grandeur. Kicking off with a VIP red carpet experience, the event welcomed royalty, high-net-worth investors, and influential business leaders from across the region. Attendees were treated to an exclusive unveiling presentation of Beach Walk 4 Residence in Dubai Islands.
